Introduction

At PENEMEG (“we,” “us,” “our”), we are committed to protecting the privacy of visitors to penemeg.uk. This Privacy Policy explains what data we collect, how we use it, and the choices you have.

Who We Are

PENEMEG is an Amazon Associate affiliate website that curates girls accessories, jewelry, bags, wallets, beauty and clothing products. We do not directly sell products; all purchases are completed through Amazon.co.uk and other third-party merchants.

Information We Collect

  • Automatically: IP address, browser type, device type, pages visited, time spent, and referral URLs via Google Analytics and server logs.
  • Cookies: first-party and third-party cookies for analytics, affiliate tracking (Amazon Associates) and essential site functions.
  • Voluntarily: email address if you subscribe to our newsletter or contact form.

Legal Bases for Processing (UK GDPR)

  1. Consent: for newsletter subscriptions and non-essential cookies.
  2. Legitimate Interests: to improve site performance, detect fraud and administer affiliate links.
  3. Contractual Necessity: to respond to enquiries you submit.

How We Use Your Data

  • Optimise content and user experience.
  • Track affiliate conversions with Amazon (without identifying you personally).
  • Reply to questions or feedback.
  • Send promotional emails (only if you opted in; unsubscribe anytime).

Third-Party Sharing

We share data only with:

  • Amazon Associates – for affiliate link tracking (Amazon Privacy Notice).
  • Google Analytics – anonymised traffic statistics (Google Privacy Policy).
  • Email service providers – if you subscribe (e.g., Mailchimp, ConvertKit).

We do not sell, rent or trade your personal data.

Data Retention

  • Analytics data: 26 months, then automatically deleted.
  • Email subscribers: until you unsubscribe or 24 months after last engagement.
  • Server logs: 30 days.

Your Rights Under UK GDPR

You have the right to:

  • Access – receive a copy of your data.
  • Rectify – correct inaccurate data.
  • Erase – request deletion (“right to be forgotten”).
  • Restrict or object – limit certain processing.
  • Data portability – receive data in a portable format.

Exercise any right by emailing admin@penemeg.uk. We will respond within 30 days.

Cookies Policy

We use:

  • Essential cookies – for site security and cart functionality.
  • Analytics cookies – Google Analytics (_ga, _gid) to measure traffic.
  • Affiliate cookies – Amazon Associates tracking IDs (24-hour window).

You can disable non-essential cookies via the banner or browser settings, but some features may not work correctly.

International Transfers

Amazon and Google may process data outside the UK. We rely on Standard Contractual Clauses and UK adequacy regulations for lawful transfers.

Security

We implement SSL encryption, strong admin passwords and regular malware scans. While no online service is 100% secure, we follow industry best practices.

Children’s Privacy

Our site is intended for users aged 13+. We do not knowingly collect data from children under 13. If you believe we have, contact us for immediate deletion.

Changes to This Policy

We may update this policy from time to time. The latest version will always be posted here with a new “Last updated” date. Continued use of the site after changes means you accept the revised policy.

Contact Us

For questions, complaints or data-requests:

  • Email: admin@penemeg.uk

If you remain unsatisfied, you may lodge a complaint with the Information Commissioner’s Office: ico.org.uk/make-a-complaint

Last updated: 24 December 2025